“Stephanie is a creative, data-driven marketer who understands how to bridge the gap between user desires and business goals. Over the years that we worked together, she always balanced the products for which we needed to drive awareness and sales with what our customers would be most interested in at that time and the type of messaging they've historically responded to best.
She has a knack for putting herself in the shoes of the customer, and then using product collateral and messaging to tell a story that inspires transaction. Her marketing ideas, leveraging holidays and events that would usually be considered unconventional for our line of product (Mardi Gras, college sports events), are examples of some of the out-of-the-box campaigns that brought positive response from our customers.
She leverages the email channel to connect with customers in creative ways, driving awareness for social and blog campaigns to build brand, as well as sell product.
Her focus, clear communication style, and thoughtful approach make her an ideal co-worker, and I sincerely hope we get the chance to work together again.”
-Lucia Chung